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Magazine Article

  

Strategic Growth
Solid Surface Manufacturers' Survey

Park: In the near future the field of application for solid surface will be expanded from kitchen countertops to wall panels, window seals, etc.

6. After several decades of steady increases at the wholesale level, prices are now either holding steady or falling. Do you think this will be a trend for the future?

Olson: Ultimately, the market sets prices and DuPont Surfaces will respond accordingly. The growth of Corian and Zodiaq will continue as customers see the value of our total offering – being both special and increasingly accessible.

Clement: Yes

Dailey: The pricing dynamic will remain fluid until a clear determination of reliable quality, sourcing and service is acknowledged by the fabrication, specification and building industries.

Seo: Samsung Staron takes a proactive approach to the market by continuously assessing market and economic conditions, and adjusting our business strategies accordingly.

Weddington: The industry has definitely changed. Current market conditions, improved fabrication techniques and the continued expansion of solid surface production capacity combined with the increased availability of other cost effective luxury products will most likely allow this trend to continue.

Park: It is natural that supply increases according to the increase of demand, and the supply price tends to come down as a result.

7. What might be the typical demographic profile of a solid surface fabricator in the year 2010?

Olson: If trends continue, the industry will see more large fabricators with automated manufacturing and integrated business processes to serve more customers in wider geographies. There will also continue to be a market for custom fabricators that bring specialized services, craftsmanship and applications to the market.